Richard Sedley's Discussions
Is the future of engagement mobile?
8 Replies
Started this discussion. Last reply by Walter Adamson Apr 20.
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We've just launched the 4th Annual Online Customer Engagement Survey in partnership with Econsultancy again.
Survey participants receive an advance copy of the FULL report (normally £150/$195)
Take the survey now: http://bit.ly/ce-survey
The s...
The old maxim ‘men are from Mars and women from Venus’ has been explored in relation to websites before but I thought I might conduct my own, highly scientific, experiment to see if differences between the sexes might be used when constructing cus...
Just in case people on the Network missed it I thought I should draw your attention to some really useful research co-authored by Charlene Li (author of the Groundswell)
The Engagement db report provides some interesting info looking at how activ...
Hi Richard,
Think that you might have illustrated Disney's point here insofar as what we have both seen has made a personal impact. Agreed that the crowd would have possibly been emotionally 'touched', but for me the words have seemingly helped t...
Good quote Kelvin.
I need to have a think about whether I completely agree. It's certainly possible to have shared experiences i.e. the emotional pull of the crowd, although it can also be broken down to how the individual interprets it and exper...
Richard Sedley
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Profile Information
- Share a bit of info about yourself. (Company, background, interests etc, etc)
- Director of the cScape Customer Engagement Unit (CEU) and Course Director for Social Media at the Chartered Institute of Marketing (CIM).
- What's your interest in customer engagement?
- I honestly believe that engagement is the most important trend in marketing that any company can be involved in. For the following reasons:
1. Your customers want engagement more than you do.
2. Engagement is the most accurate predictor of future business performance.
3. Digital media now make engagement and 'conversion' both possible and necessary.
4. An engaged relationship is the best insulator form a troubled economy
- What's your website address?
- http://customer-engagement.net
Comment Wall (9 comments)
- At 8:35pm on October 7, 2009,
Claudia J Kuzma said… - Hello Richard,
Very nice to make your acquaintance. I look forward to collaborating and keeping updated on all. Customer Engagement is more important than ever today, especially as it coorelates to Social Media/Growth strategies.
All my best---Claudia
- At 10:53am on May 23, 2009,
Daniel Hunziker said…
- HI Richard, thanks for your kind message and the links. I will look at them. Cheers, Daniel
- At 9:03pm on October 9, 2008,
Ardath Albee said… - Hi Richard,
Thanks for the introduction. I'll get to exploring, but I'm on a client deadline this week so it may take a while. BTW - I promoted your survey on my blog yesterday, as well. So I hope that helps.
I'm glad we share the same reading library - good books!
More soon - Thanks again for the welcome!
Ardath
- At 1:26pm on October 3, 2008,
Hans van de Broek said… - Hi Richards, thank you it all looks nice. I really like to internal focus on the employee side. Therefore also this 'Branding Engagement' event and I am also thinking of a 'Compensation & Benefits' event for next year. I think that is also an important way of engaging your people. Don't you think?
Good luck with this interesting network.
Hans
- At 5:02pm on September 29, 2008,
Adam Levenson said… - Thanks Richard!
- At 6:00pm on September 25, 2008,
matthew solle said… - Hi Richard
Will do
looks interesting (and focused)
I have a colleague who is already excited about it
- At 2:27pm on September 25, 2008,
Barry Day said… - Hello Richard,
Thanks for your comments. Picture of me courtesy of my daughter.
I'll get on with having a look around the site - nice to be an early adopter for a change!
Cheers
Barry
- At 1:58pm on September 25, 2008,
Azlan Raj said… - All completed, thanks Richard - look forward to it
Az
- At 1:49pm on September 25, 2008,
Azlan Raj said…
- Thanks Richard. I'll take a look at Lucy's profile.
Do you plan on giving any preentations soon as I enjoyed a previous presentation you gave before on customer engagement?
Presentations from Winners and Losers event
Richard Sedley's Blog
Is your customer experience from Venus or Mars?
The old maxim ‘men are from Mars and women from Venus’ has been explored in relation to websites before but I thought I might conduct my own, highly scientific, experiment to see if differences between the sexes might be used when constructing customer experiences.
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If there is one thing that every previous economic slowdown, downturn, recession or slump has proved, it is that there will be winners and losers. The situation created by the current credit crunch is no different. Already the effects of the tightening of credit are moving beyond the housing and financial sectors and are impacting on both the bu
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